In view of the upcoming Assembly elections in eight states this year, and the 2019 Lok Sabha polls, Prime Minister Narendra Modi hosted a dinner meet at his residence in New Delhi on Thursday.
BJP’s top brass including party chief Amit Shah and NDA Cabinet ministers, reportedly deliberated over a host of organisational issues and took stock of the present political situation in the country. The meeting which lasted more than three hours till 10 pm, saw all BJP general secretaries including P Murlidhar Rao, Saroj Pandey, Ram Madhav, Bhupendra Yadav, Kailash Vijayvargiya, Anil Jain and Arun Singh in attendance, according to The Asian Age.
A senior party leader told PTI organisational issues were discussed at length. According to NDTV, Modi was likely to discuss the status of various government schemes in the states going to elections this year – Meghalaya, Tripura, Mizoram, Karnataka, Nagaland, Rajasthan, Chhattisgarh and Madhya Pradesh.
Sources told The Print that Modi urged the party to engage in fresh communication strategies in the poll bound states and reviewed the work done so far. The report also stated that the plan was to seek detailed reports from each state on the implementation of Central and state government schemes in a run-up to the Assembly polls and 2019 Lok Sabha elections as well.
One of the most important things the BJP intends to do this year is target more millennial voters. In his last Mann Ki Baat address, Modi spoke about youngsters who would become eligible to vote in 2018. The prime minister specifically addressed the youth between 18-25 years of age and urged them to fulfil the dream of a ‘new India’. He called them the ‘new India youth’ and said that a new India must be free of corruption and casteism. It should also provide equal opportunities for all. According to DNA, more than 2 crore people who were born in 2000 will be eligible to vote this year.
To this end, a mobile app called ‘Millennium Vote Campaign’ is set to be launched on 18 January. To increase it’s voter-connect, Bharatiya Janata Yuva Morcha (BJYM) has been asked to help youngsters in registering themselves as voters. The party is also planning a ‘College Connect’ campaign to target college students, stated the DNA report.